Internet Marketing News 3/31/12

Bookmark and Share

Internet Marketing News Banner

Internet Marketing News For The Savvy Internet Marketer

Internet Marketing News Post

Internet marketing requires the right mindset for success.

My last post to this blog was about staying positive. Well, I was tested yesterday.

You see, you’ll have to prepare yourself because internet marketing can sometimes try your last nerve!

I paid for a solo ad that was schedule to run 3/31/12. A solo ad is an ad that you send to a subscriber base that is owned by someone else. This allows you to get a lot of leads quickly.

Once a person on that email list decides to click the link in your ad, they are taken to your capture page.

They then enter their email address and two things happen. First, they are sent to the video sales presentation. Second, their email is added to your list in your auto responder. This is an excellent and highly recommended way to build your list.

Well, it was after midnight, the day before my solo ad was scheduled to run, and I decided to check how many leads I had gotten that day from other marketing that I’m running. I saw only one lead for the day, and that concerned me because I had recently connected the capture page with my auto-responder. (We explain how you do this in the Empower Network back office).

So, I tested my capture page by inputting my email address which I thought I had done before that night. Testing that the lead capture page is working correctly is something you should do as soon as you set everything up in your back office.

Somehow, I must have skipped that step because when I clicked “submit” to test the capture page, I was redirected to an error page saying, “No web form ID”.

“What!” I almost lost it because if this wasn’t fixed by morning, everyone that entered their info into my capture page the next day would get this same message and wouldn’t be sent to the video presentation. Plus, I wouldn’t get their email to build my list.

I didn’t know what to do.

I created a new campaign in my auto-responder so I could ensure that I did everything correctly. Then I input that new campaign name into the capture page, and I still got the error.

I “skyped” my coach (at that late hour), but unfortunately she had no suggestions because she didn’t use the same auto-responder service.

As a result of both being tired and feeling frustrated, I started thinking, “Forget about it. I guess I just blew that money.”

Then I remembered the post I had written the day before about staying positive and decided to practice what I preached.

I calmed down and started repeating a mantra, “Everything happens for a reason.” I can’t explain it. That’s just what came to me at the time…and it worked. I started getting hold of my emotions. Then I meditated and reminded myself of how internet marketing was going to get me to my goals.

Then it occurred to me. Why not use another auto-responder service? Our lead capture pages allow us to use an alternate auto-responder. It would only cost $1 for a 30-day trial, and that was surely better than not collecting those emails and not sending prospects to the sales video…if it worked. I had nothing to lose but a little time.

Luckily for me, I knew how to use the other service because I used it previously, but opted to change to my current service. I remembered enough about how to use it to get by. That saved me the time of watching the training videos and what was not after 1 a.m.

I signed up, created the email campaign, and copied the emails from my original service. I then input that campaign name into the lead capture page, and I tested it by inputting my email address, and “YES!”

It worked!

It’s a good thing, too, because when I called the support number for my original service, they said the problem wasn’t anything I had done. So, they didn’t have a clue.

At this writing, the solo ad campaign has resulted in over 600 clicks on my link, 190 new leads, 2 signups and 1 paid signup (I never even spoke to this person!). That will give me lots of people to contact in the next few days.

Having said all this, the moral of the story is that sometimes we have to calm down, stop from switching into negative mode, and allow our minds to solve the problem.

Internet marketing requires the right mindset for success. Even though it may be after midnight and you are tired, you will need to deal with things that don’t go exactly as planned, don’t work, or were done incorrectly. So, you’ll need to practice staying focused, staying motivated, and staying positive to be successful at internet marketing.

I’m so grateful I followed my own tips on staying positive!

Be sure to read the internet marketing news that follows.
Internet Marketing News
Hey Everybody! Here are the latest, Internet Marketing News updates of essential shifts in internet marketing online — Google, SEO and blogging updates that I thought were the most interesting. Give me your comments on this internet marketing news post. I’d love to read them, and I answer them all personally.

  • Linkbuilding Like a Nerd #SESNY
    Linkbuilding has to be one of my favorite aspects of SEO. All too often people use the analogy of linkbuilding being a popularity contest. As someone who views linkbuilding in a somewhat different light & and as someone who was considered by only his parents as ‘cool’ – I think it’s time to put that [more internet marketing news...]
  • Customer Centric Content Optimization (Say That 3 Times Fast) – Presented by Lee Odden
    The final day of SES New York wrapped up with a series of the top rated sessions from other SES conferences. One of those sessions was a presentation on “Content & Customer Optimization” by my boss TopRank Online Marketing CEO Lee Odden (@leeodden). I for one was impressed that on the final day of the [more internet marketing news...]
  • Top Problems with Landing Pages & How to Improve Your Conversion Rates
    If your company is throwing around the idea of building a landing page or series of landing pages it is first important to understand what they are, as well as the elements that go into creating an effective landing page. At their core landing pages are simply a single web page that contains a form [more internet marketing news...]
  • Seven Effective Marketing Methods for Our Ad-Cluttered, Digital Age
    In a competitive climate, it’s critical for small businesses to market effectively. Here are seven popular marketing methods and why you should consider them.
  • Do You Have an Image Problem? Here Are 3 Ways to Solve That!
    Tips on incorporating images into your digital marketing plan.
  • When Good Email Goes Bad
    Everyone makes mistakes, even when sending emails. These tips can help you recover and save face.
  • Can Too Much SEO Be a Bad Thing?
    With rumors that Google could start penalizing over-optimized websites, here are three tips for staying on the search giant’s good side.
  • Creating Compelling Content That Spreads
    When creating content for a blog or website, you now have two main goals in mind: (1) to make something… read more…internet marketing news
  • Seven Must-Have Tools for Your Home Office
    These tech accessories can increase your efficiency and productivity when you do business from home.
  • Five Tips for Better Text-Message Marketing
    Text messages can be a highly effective way to connect with customers. Here are some tips to keep in mind when creating them.
  • #MNAMA Optimize Your Online Marketing – Customers Over Keywords
    The word “optimize” has been a staple concept for SEO professionals and online marketers for many years. While SEO is one of the most effective online marketing tactics for customer acquisition, there’s a lot of misinformation and outdated opinions about the role of optimization with internet marketing. Our CEO at TopRank Online Marketing, Lee Odden, [more internet marketing news...]
  • Must-Have Mobile Apps for Business Travelers
    Avoid hassles and stay on top of your plans when on the go with these low-cost apps.
  • PayPal Here Joins Mobile-Pay Apps Already There
    When PayPal launched its newest mobile payment platform, it joined a wide selection of existing services. Here’s a breakdown of the leaders.
  • The Risk-Averse Entrepreneur’s Guide to Startup Success
    Thinking about starting a small business? Here’s a step-by-step guide for how to launch your business in a low-risk way.
  • How I Created a Ghost Town on the Web
    One of the most satisfying experiences is having a website take off in popularity. People are linking to you and sharing your stuff, responding to your emails, spending time and leaving comments, and in some cases opening their wallets. It’s a love train of feel-good moments, back-patting, fist bumps and fist pumps. I’ve been lucky [more internet marketing news...]
  • Understanding Digital Branding
    Jason Falls interviews author John Morgan about his book Brand Against The Machine and is upcoming talk at Explore Nashville.
  • Customer Service Isn’t An Act. It’s A Trait.
    Solve360′s recent insults and aggressive exchanges with a customer’s representative illustrate a fundamental lack of customer service in the company.
  • Did you find these Internet Marketing News updates useful?

    Visit again soon for more Internet Marketing News

    Click here to discover how you can work for yourself and
    earn a full-time income using proven internet marketing tips
    from a system that teaches you everything you need
    to know to get endless leads and blog traffic
    for your small business or online home business starting today!

    If you found this internet marketing news post valuable, please tell a friend. I love reading comments, and I answer every question personally.

    To Our Online Online Home Business Marketing Success,

    JC Dawkins

    “Inspiring Dreams, Empowering People, Transforming Lives”


    Easily build 25 UNIQUE backlinks to your pages every
    day! Sign up now and start generating quality inbound
    links to your site today!

    Click here to learn more: Get Backlinks

    © 2012 All rights reserved. Online Home Business Marketing – Internet Marketing News

    Be Sociable, Share!

    2 Responses to “Internet Marketing News 3/31/12”

    1. Patricia Green says:

      I think the thing to remember with online marketing is that you usually can fix your mistakes. So, I just do my best and I learn from my mistakes and get better.

    Leave a Reply

    CommentLuv badge

    Partly powered by