Internet Marketing News 4/28/12

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Internet Marketing News

Internet Marketing News For The Savvy Internet Marketer

As an internet marketer, it is crucial to build an email marketing list.

I just read an article entitled, “5 Ways to Build a Solid Email Marketing List.” You can find the link to the article in the internet marketing news section below.

They key points covered in that article are:

1. Having an email marketing list enables you to regularly contact prospects. This increases your chances of making a sale over time.
2. You should have an optin form on your home page above the fold. This refers to the section of the page that is visible to visitors without them needing to scroll.
3. Creating the optin form is easy once you sign up with an autoresponder service. Additionally, these services allow you to collect emails and send messages to them periodically.
4. You should also consider putting an optin form onto your About page, in your check-out process, your blog comment section and via a pop-up (yes, those sometimes annoying forms that come up when you visit a page or are exiting a page).

Email marketing can help increase your conversions. Check out this article for more info.

To help you stay up-to-date with internet marketing news, here are some of the news items that caught my attention.
Internet Marketing News
Internet Marketing News

Hey Everybody!
Here are the latest, Internet Marketing News updates of essential shifts in internet marketing online — Google, SEO and blogging updates that I thought were the most interesting. Give me your comments on this internet marketing online post. I’d love to read them, and I answer them all personally.

Email Marketing

  • 5 Ways to Build a Solid Email Marketing List
    Keeping in touch with your best prospects will draw them back to your website to buy.
  • Google Changes – Over Optimization

    I recently wrote a post about Google Changes, How They May Impact Your Site.” In that post, I reviewed the latest Google changes, how these changes can impact your website and what actions you can take to avoid being penalized. Check out this internet marketing news here.

  • Ideas on the Google Over Optimization Update from WMW
    When ever there’s a big Google update, like the Over Optimization / Webspam update that going on now, I tent… read on
  • Buying Spamming Links to Penalize Sites by @jimboykin
    I couldn’t decide if I should call this post Can You Penalize a Site in Google buy Buying Spammy Links… read on…internet marketing news
  • Advice: Google Over Optimization Webspam Update
    Jim’s thoughts on the Google Over Optimization Webspam Update Google’s updating, look for a few minutes, then get back to… read on…internet marketing news
  • General Internet Marketing Tips

  • 6 Ways Reviews and Testimonials Can Help Your Conversions
    By Ninja Karina Reviews and testimonials are a great way to improve the conversion rate of your website for many… read on…internet marketing news
  • When It Comes to Networking, Farmers Will Always Beat Hunters
    Asking for the business too soon is a common networking mistake. A better approach is to use networking as an opportunity to meet people.
  • How to Create Buzz on No Budget (Video)
    Local Bigwig’s Ray Madronio turned to big players in his industry to get free marketing help for his startup. Hear how he did it, plus expert tips.
  • Where’s Your Forum Strategy?
    Forums and message boards are where most consumer conversations happen for many industries. Why are marketers not focusing on these channels?
  • Defining Engagement
    Jason Falls offers a definition of “Engagement” to the marketing mix variables
  • Small Business Tips

  • 7 Tips for Naming Your Business
    Choosing the right name for your business can have a lasting impact when it comes to propelling a business to success. Here are tips in choosing the right one.
  • Could You Charge 70% More With a Better Business Name?
    Is your small business stuck charging low prices for your products or services? The problem might not be what you’re selling. Here’s how one business raised prices by changing its name.
  • A New Reason to Buy an Existing Online Business
    Like Facebook’s acquisition of Instagram, buying an existing web business can supply top talent and product innovations. It can also provide customers and that vital social-media presence on day one.
  • Marketing Math: What’s a New Customer Really Worth?
    You want to market to gain new customers. But what is a new customer really worth to you? It’s time to learn simple marketing math.
  • How to Maintain the Focus to Run a Business (Video)
    Serial entrepreneur Jen Groover offers advice on how to get the mental clarity you need to stay at the top of your game as an entrepreneur.
  • 5 Tips for Surviving Your Startup’s First Year
    One of the riskiest times for any business is when it’s just begun. Here are five key steps to take to make sure your startup survives that tough first year.
  • 10 Tips for Forming a Board of Directors
    Forming a board of directors can help a business grow to the next level. Here are tips for recruiting and retaining one.
  • Did you find these Internet Marketing News updates useful?

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    Click here to discover how you can work for yourself and
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    for your small business or online home business starting today!

    If you found this internet marketing news post valuable, please tell a friend. I love reading comments, and I answer every question personally.

    To Our Online Online Home Business Marketing Success,

    JC Dawkins

    “Inspiring Dreams, Empowering People, Transforming Lives”

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    4 Responses to “Internet Marketing News 4/28/12”

    1. suzy says:

      I found the information about over-optimization very helpful.

      • JC says:

        I think everyone doing SEO should be aware of the changes Google is making and how they may be impacted.

    2. Worthy news for the internet marketer like me as it makes more sense than ever.

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